Hi, I’m Tara-Marie Lynch Bares.
My titles as mom, wife, daughter, sister, CMO, chairman, and volunteer have led me to one I am very proud of: Founder of Nativve.
I’m a strategist by trade, a designer by instinct, and a relentless doer by nature. I’m also a mom to two fun-loving boys and wife to an engineer who surfs around the world. Our plates are full. And we like it that way.
Raised by an artist and a businessman in the heart of Litchfield County, I’ve always lived at the intersection of creativity and discipline. That duality shapes everything I do. I’m half right-brained, half left-brained. With an academic foundation that spans Economics, Business, and Public Policy, my background is anything but narrow. I bring range and a hunger for continuous learning (a ‘must’ for the digital era).
I built Nativve for brands that need an entrepreneurial co-conspirator with versatility.
At Nativve, we build marketing strategies that feel authentic, intuitive, and deeply connected to your brand’s story.
We don’t do “off the shelf.” We think. We collaborate. We build and do the work alongside you. Our work is imaginative yet purpose-driven.
We develop strategies that feel true to you, and digital experiences that effortlessly resonate with your audience.
Authentically. Organically. Naturally.
Our team is the kind with travel itineraries that skip the tourist traps and focus on living like a local. That same philosophy guides how I build brand experiences. It should feel native. Real. Familiar to your audience — even if it’s the first time they’re meeting you.
Why? Because the best way to experience something is nativvely.
Whether we’re supporting a local organization or helping a business step into its next chapter, the goal is the same: to help you grow nativvely.
Nativve isn’t just a consultancy. It’s a catalyst. A sidekick. A confidant. A strategy shop for brands that want their marketing to actually mean something — and move something.